ABOUT US

Who We Are

At Morfe Valley, we understand that your priority is achieving safe, sustainable, and cost‑effective outcomes for your land, projects, and properties. Our specialist tree surveys and reports are designed to support your management objectives, whether that means securing planning approval, meeting safety obligations, or protecting long‑term asset value.

Our Commitment

We don’t just produce reports, we help you achieve your management goals. Our guidance is:

Clear so you can make confident decisions
Responsible to balance safety, sustainability, and cost
Future‑focused to ensure your trees remain an asset, not a liability

How We Support Your Goals

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Planning success

Clear, BS5837‑compliant surveys that smooth the path to approval

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Risk reduction

Practical safety assessments that protect people, property, and reputation

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Financial confidence

Mortgage and insurance reports that give lenders and buyers peace of mind

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Asset value

Veteran tree management and habitat retention that enhance long‑term sustainability

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Strategic clarity

Subsidence investigations, CAVAT valuations, and policy frameworks tailored to your needs

Our Founder

Owner Craig Watkins brings over 30 years of dedicated experience in arboriculture. His background spans a wide range of roles, including:

Local Authority Tree Inspectorate
Arboricultural Officer (Planning)
Senior Consultant
Contract Manager
Service Manager
Lecturer

Qualifications

Certified to Accredited Training Programme (ATP) in Urban Tree Management

Tree Life / SEG Awards (Completed 2025)

CAVAT Trained User

Lantra Accredited Mortgage (Home Buyer) Tree Report

Technicians Certificate in Arboriculture (Merit)

RFS Certificate in Arboriculture (Merit)

Lantra Accredited – Professional Tree Inspector

BTEC 1^st Diploma Horticulture

Experience

Morfe Valley Arboriculture Director/Principal Consultant

Level 3 Arboriculture Lecturer (South Staffordshire College)

Place Based Development Manager (Arb) Wolverhampton City Council

Tree Services Manager Glendale

Senior Arboricultural Consultant Wardell Armstrong

Arboricultural Officer South Staffs and Stafford Borough Council (Planning/TPO/CA)

Local Authority Tree Officer/Inspectorate Dudley and Shropshire Council (Risk Management / Asset Management)

Chargehand Arborist Dudley Council

Arborist (Tree Surgeon) Dudley Council and contractors.

Horticulturalist

Trainee Horticulturalist

Continuing Professional Development

CAVAT User Training

Getting to Grips with Subsidence

Valuing and Managing Veteran Trees

Engaging Arboricultural Contractors

Quantified Tree Risk Assessment System

Bats and Arboriculture – A Guide for Practitioners